I am Maja Kraljic, professional web manager interested in innovative web marketing, web design, my guitars, running and mountain biking. I live in Slovenia.
In recent years I have designed and coded several web pages and some printed material. Here you can see some of my latest projects.

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Online Video Editing: JayCut vs. Jumpcut
8. May 08 | Princess in Love BraI used to edit my videos on Adobe’s video editing software called Premiere. But now I find it a bit tedious to be bound to one laptop and to edit all my clips on a specific machine. So I started to look after an online video editing service that offers me a possibility to upload, cut, edit and share my videos.
The first that I tested was Yahoo’s Jumpcut.
Jumpcut
I loved the easiness of uploading the files. It’s graphically appealing and each clip in uploaded separately so you can see the progress of each clip.

Editing is also quite easy to learn. Basically you can add video clips, pictures, effects, transitions and captions to your movie. I was a bit disappointed because there are only predefined captions (you can’t change the font, size, movement of the text and background) so the caption, subtitle or the title might look awkward.

There are also several possibilities to share the video with your friends or just post it online.
JayCut
JayCut on the other hand seems to have more complicated interface, although I was excited at first as there are two timelines for video - Video A and Video B. Uploading of videos took a little longer because you can edit the filenames and add title or description. But when uploading starts the progress bar shows the overall progress of all clips.

Again I was searching for nice captions and I soon learned that it had even less possibilities as Jumpcut - actually there is only one available!
Actually both video editing offer similar features. I have just started using them but I think I will use Jumpcut more often as it has more intuitive and usable uploading and editing possibilities and above all the quality of the final movie is in my opinion slightly better (I was able to compare it as I have uploaded and edited the same video clips on both services).
So here is the finalist:
Was Dove’s “Real beauty” campaign Photoshoped?
8. May 08 | Princess in Love BraDo you remember this viral video?
The famous retoucher (of the celebrities) Pascal Dangin has revealed in his interview for The New Yorker that Dove’s pictures of real beauty are not so real after all. They have been retouched!
Here is a small part of the interview:
” I mentioned the Dove ad campaign that proudly featured lumpier-than-usual “real women” in their undergarments. It turned out that it was a Dangin job. “Do you know how much retouching was on that?” he asked. “But it was great to do, a challenge, to keep everyone’s skin and faces showing the mileage but not looking unattractive.” Source
Well didn’t you know that? Everything you see in ads is…an illusion.
Even I can admit that every photo of me that I put online is retouched. At least a bit. ;)
YouTube’s Video Analytics
11. Apr 08 | Princess in Love Bra, WebIf you publish videos on YouTube you are also able to see the how many people watched it, where they came from and how they discovered it.
On My Videos page choose the Insight button.
Then an Insight page is loaded and you can choose between three tabs: Views, Popularity and Discovery.
Insight > View
Insight > Popularity
Insight > Discovery
The most interesting for me is Discovery, because you can see the source of visits to the video. Then if you click on list of top sources you can see the keywords that were used, pages which link to your video … For example, my video Jesenice Fans in Ljubljana was found by keywords: olimpija (33%), jesenice (8.3%) and olimpija police (4.1%).











