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YouTube’s Video Analytics

If you publish videos on YouTube you are also able to see the how many people watched it, where they came from and how they discovered it.

On My Videos page choose the Insight button.

YouTube Videos

Then an Insight page is loaded and you can choose between three tabs: Views, Popularity and Discovery.

Insight > View

Youtube Insight - Views

Insight > Popularity

Insight > Discovery

YouTube Insight - Discovery

The most interesting for me is Discovery, because you can see the source of visits to the video. Then if you click on list of top sources you can see the keywords that were used, pages which link to your video … For example, my video Jesenice Fans in Ljubljana was found by keywords: olimpija (33%), jesenice (8.3%) and olimpija police (4.1%).

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